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How we visualise the emotional response to London 2012
The emoto project captures and visualises the excitement around the Olympic Games in London 2012. emoto moves from real-time (web-based visualisation and mobile app, launching 26 July) to echo...
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Our experience of the opening weekend
We officially launched emoto last Friday, and after an exciting few days of last minute bug fixes, watching sport, and finally celebrating emoto coming into life, we would like to share our findings...
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Key Stories in Week 1
emoto paints a unique picture on the unfolding events at London 2012. This image shows the ebb and flow of the audience’s emotional response around some hot topics. Old and new media have both been in...
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The emotional journey of Team GB
The emotional journey of Team GB has been one of the most compelling stories at London 2012 and it has been fascinating to observe the host nation identifying with and getting wrapped up in the Games....
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The Big Picture in the data sculpture
While the paralympics are in full effect — and as well captured on the emoto platform as the Olympics — the team is busy putting the finishing touches on the last piece of the emoto project: The data...
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Reflections on emoto
This is a whole new way to experience and have a bird’s eye perspective on big events. emoto captured and visualised the emotional intensity around the London 2012 Olympic Games, and provided a...
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